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8 Reasons You Can’t Afford to Ignore Content Marketing in 2022

An average of 14,800 people searched for “What is Content Marketing?” every month in 2021, according to the State of Content Marketing (2022) report by Semrush. This was a 22% increase from the previous year.

In addition, in their 2022 State of Content Marketing report, HubSpot reported that 90% of businesses that use content marketing to increase sales, raise brand awareness, and generate leads, will continue investing in Content marketing. Another 66% plan to increase their content marketing budget this year.

What do these stats tell you?